Most people do not understand what exactly animated explainer videos mean and what they entail. In simple terms, an animated explainer video is a short video. Usually, two to three minutes long used to explain a product or a service by engaging the audience both online and offline. For start-ups, it explains what you do and what your brand entails. It is easier to retain an audiovisual message compared to audio or simple text message. Many companies worldwide have adopted this technique to simplify complicated ideas as well as market their products to potential customers. It is a tool commonly used to boost sales by influencing conversions and retaining customers. The power of animated explainer videos can greatly influence Return on Investment, increase the number of customers and prospects due to their responsive engagement.